Content Marketing Strategy Developer

Develop a content marketing strategy for [COMPANY/BRAND].

Business Context:
- Company: [COMPANY NAME]
- Industry: [INDUSTRY]
- Target audience: [AUDIENCE]
- Business goals: [GOALS]
- Current content status: [EXISTING/NEW]
- Budget level: [HIGH/MEDIUM/LOW]
- Team size: [CONTENT TEAM SIZE]

Create a comprehensive content strategy:

**1. Content Mission Statement**
- Why we create content
- Who we serve
- What value we provide
- How we're unique

**2. Audience Analysis**

*Primary Audience:*
- Demographics/firmographics
- Content consumption habits
- Preferred formats and channels
- Pain points and questions
- Content journey mapping

*Secondary Audiences:*
[Repeat for each]

**3. Content Pillars**
| Pillar | Topics | Keywords | Business Goal | Audience Need |
|--------|--------|----------|---------------|---------------|
| 1. | | | | |
| 2. | | | | |
| 3. | | | | |
| 4. | | | | |

**4. Content Types & Formats**
| Format | Purpose | Frequency | Resources | Distribution |
|--------|---------|-----------|-----------|---------------|
| Blog posts | | | | |
| Videos | | | | |
| Podcasts | | | | |
| Ebooks/guides | | | | |
| Case studies | | | | |
| Webinars | | | | |
| Social content | | | | |
| Email | | | | |

**5. Content Funnel Mapping**
| Stage | Content Goals | Content Types | CTAs |
|-------|---------------|---------------|------|
| Awareness | | | |
| Consideration | | | |
| Decision | | | |
| Retention | | | |
| Advocacy | | | |

**6. Distribution Strategy**
- Owned channels
- Earned media opportunities
- Paid promotion strategy
- Syndication options
- Community engagement

**7. SEO Integration**
- Keyword strategy
- Topic cluster approach
- Technical SEO requirements
- Link building approach

**8. Editorial Calendar Framework**
- Publishing cadence
- Seasonal/timely content
- Evergreen content ratio
- Repurposing workflow

**9. Production Workflow**
- Ideation process
- Creation pipeline
- Review and approval
- Publishing process
- Update/maintenance cycle

**10. Metrics & KPIs**
| Metric | Target | Measurement Tool | Frequency |
|--------|--------|------------------|----------|

**11. Resource Requirements**
- Team roles needed
- Tools and technology
- Budget allocation
- External support (freelancers, agencies)

Develop a content marketing strategy for [COMPANY/BRAND].

Business Context:
- Company: [COMPANY NAME]
- Industry: [INDUSTRY]
- Target audience: [AUDIENCE]
- Business goals: [GOALS]
- Current content status: [EXISTING/NEW]
- Budget level: [HIGH/MEDIUM/LOW]
- Team size: [CONTENT TEAM SIZE]

Create a comprehensive content strategy:

**1. Content Mission Statement**
- Why we create content
- Who we serve
- What value we provide
- How we're unique

**2. Audience Analysis**

*Primary Audience:*
- Demographics/firmographics
- Content consumption habits
- Preferred formats and channels
- Pain points and questions
- Content journey mapping

*Secondary Audiences:*
[Repeat for each]

**3. Content Pillars**
| Pillar | Topics | Keywords | Business Goal | Audience Need |
|--------|--------|----------|---------------|---------------|
| 1. | | | | |
| 2. | | | | |
| 3. | | | | |
| 4. | | | | |

**4. Content Types & Formats**
| Format | Purpose | Frequency | Resources | Distribution |
|--------|---------|-----------|-----------|---------------|
| Blog posts | | | | |
| Videos | | | | |
| Podcasts | | | | |
| Ebooks/guides | | | | |
| Case studies | | | | |
| Webinars | | | | |
| Social content | | | | |
| Email | | | | |

**5. Content Funnel Mapping**
| Stage | Content Goals | Content Types | CTAs |
|-------|---------------|---------------|------|
| Awareness | | | |
| Consideration | | | |
| Decision | | | |
| Retention | | | |
| Advocacy | | | |

**6. Distribution Strategy**
- Owned channels
- Earned media opportunities
- Paid promotion strategy
- Syndication options
- Community engagement

**7. SEO Integration**
- Keyword strategy
- Topic cluster approach
- Technical SEO requirements
- Link building approach

**8. Editorial Calendar Framework**
- Publishing cadence
- Seasonal/timely content
- Evergreen content ratio
- Repurposing workflow

**9. Production Workflow**
- Ideation process
- Creation pipeline
- Review and approval
- Publishing process
- Update/maintenance cycle

**10. Metrics & KPIs**
| Metric | Target | Measurement Tool | Frequency |
|--------|--------|------------------|----------|

**11. Resource Requirements**
- Team roles needed
- Tools and technology
- Budget allocation
- External support (freelancers, agencies)